Monday, January 23, 2012

Week 2: EOC Boston Consulting Group - Video Games

Video game sales are down due to the nations recession. people are not buying new video games as much anymore because industry leaders are promoting updates and add-ons that help to enrich older games to keep them up with the times.
The turnabout is rippling out to companies such as online retailer Amazon.com Inc. Last week, Amazon
blamed weak quarterly results from its media business on a decline in videogame sales. "You're seeing
an industry slowdown in games and consoles," said Amazon finance chief Tom Szkutak in a conference
call.
This directly supports the fact that consumers are not willing to put out the money to buy a new console when they can stay home and save money by playing the same games they've had or update one of them to make it more interesting. I think a lot of the "plunge" has come from the uprise of apps and smartphone games and media. These apps are now making entertainment and games available on the go without spending a fortune to buy an entirely new platform.

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